Julia Cantor leads Social Influence Marketing at Engauge, a full-service marketing agency in Atlanta. She spearheads programs connecting brands with social media influencers, defining the right value exchange to achieve maximum results for brands, influencers and their audiences. Throughout her career, Julia has worked in digital marketing communications with Fortune 100 brands across verticals including Coca-Cola, General Motors, Verizon, Wells Fargo and Cisco Systems. A Boston native, Julia holds a Master's Degree from Emerson College in Integrated Marketing Communication and a Bachelor's Degree from Union College (NY). She enjoys travel, art, Bikram yoga and Twitter.